Anthem Blue Cross 2009 Annual Report Download - page 13

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One way that we’ve been focused on making
health care more affordable is by introducing inno-
vative, lower-cost plans such as our ValueAdvantage
HMO plans in Virginia. We’re working to improve
access to health care in a number of ways, through
strengthening and expanding our networks of doctors
and hospitals and by reaching out to underserved
communities that might suffer from higher rates
of diabetes and heart disease. And when it comes
to bringing greater simplicity to those navigating
the delivery system, we’ve expanded innovative
new tools like Care Comparison, which provides
side-by-side cost and quality information on 35
specific medical procedures. It’s our goal to have
Care Comparison either fully implemented or in
the process of being implemented across all our
plans by the end of this year.
We believe that we can make a difference
in the affordability, accessibility and simplicity
of health care through continued innovation
and by working hard to provide the best health
care value to our customers every day. America
needs real solutions to the real challenges facing
our health care system, and we believe we play
a vital role in making these solutions a reality
for our customers and our members. WellPoint
will continue to be a vocal advocate for improving
the health care system for the American people.
As WellPoint moves forward, our entire team
is focused on managing the fundamentals of our
business and continuing to improve the health
care experience for consumers across the nation.
We never lose sight of the fact that our success
depends on putting our customers first. In this
way we will fulfill our mission to improve the lives
of the people we serve and the health of our
communities, something that inspires WellPoint
associates and me every day.
WELLPOINT, INC. 11
We’re focused on making health care more affordable,
improving access to care, and simplifying interactions with the system.
We believe that we have to get at the value equation in health care while
improving the experience of members, providers, businesses and institutions.
Angela F. Braly
Chair of the Board,
President and Chief Executive Officer