Ubisoft 2004 Annual Report Download - page 25

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23
UBISOFT > 2005 ANNUAL REPORT
THE PEOPLE
THE STRATEGY 03
professionalism and desire to excel pushes them to
always keep the end consumers in mind, be they
hardcore gamers or casual ones, and strive to make
sure that the final product is adapted to their playing
habits, skill level and expectations.
Ubisoft strives to cultivate an atmosphere where new
ideas and initiatives thrive. The company’s respect for
the creative nature of the profession and its
commitment to create the best games available on the
market, combined with the freedom to innovate, serve
as the teams’ primary source of motivation. The
company also readily draws on experts from other
fields in the entertainment industry whose skills and
perspectives can complement and enhance its projects.
Whether it be a novel way to instil an emotional
reaction, a different storytelling technique to engage
players, or a new sales promotion, its teams are open to
constructive ideas from all fields, providing them with
external sources from which they can learn and
continue to perfect their skills.
One of the specificities of the videogame industry is
that the people who work in it lovewhat they do, and
know that they can never take the status quo for
granted. As a result, developers at Ubisoftdisplay a
personal investment in each and every project they
undertake, always ready and eager to experiment,
move forward and create an outstanding final product.
They have the talent and the willingness to be the best
in the industry, and Ubisoft is there to offer a
supportive and nurturing environment in which they
can grow, develop and shine.
PRODUCTION HEADCOUNT (AVERAGE)
00/01 02/0301/02 03/04 04/05
2,000
1,500
1,000
500
0
BY COUNTRY
●
1,110 Canada
●
660 France
●
350 China
●
320 USA
●
220 Romania
●
340 Rest of the world
3,000 employees as of March 31, 2005, of which:
BY ACTIVITY
●
2,300 production
●
700 business
Far Cry InstinctsTM