Toshiba 2008 Annual Report Download - page 14

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Basic Management Policy and Mid-term Business Plan
Net sales ¥10 trillion
Operating income ¥500 billion
Operating income ratio 5 %
Return on equity (ROE) over 15 %
Shareholders’ equity ratio over 20 %
Goals for
FY2010
Toshiba Group has the goal of being a responsible “corporate citizen of planet Earth”
that creates new value and contributes to the lives and cultures of people around the
world. To fulfill this goal, our basic management policy aims to achieve sustained
growth along with strong competitive power and to earn the trust of the global com-
munity.
Basic Management Policy
Our basic management policy is based on four concepts:
We place strong management emphasis on achieving higher growth and making
strategically effective allocation of resources.
We enhance global competitiveness through Process Innovations and Value Innova-
tions.
We put the utmost priority on respect for human life and safety as well as full compli-
ance with the law and regulations in all our business activities. We endeavor to earn the
trust of the global community as a responsible “corporate citizen of planet Earth.”
We accelerate the development of our global business capabilities through developing
people with a global perspective and leadership potential, who can continuously lead
innovation and understand and empathize with diverse cultures.
Mid-term Business Plan
Attain sustained growth with high profit
Maximize multiplier effect of innovations
Carry out management with Corporate Social Responsibility
Develop people with a global perspective
10