Rayovac 2014 Annual Report Download - page 6

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HOME AND GARDEN
Consumers continue to benefi t from our Home
and Garden division’s new products for home,
lawn and garden insect, weed and animal
control and mosquito repellents.
HARDWARE AND HOME IMPROVEMENT
Product innovation leadership across
residential security, residential builders’
hardware and faucet categories is a hallmark
of our Hardware and Home Improvement
business and its market-leading brands.
REMINGTON
Our Remington personal care business remains
an industry pacesetter as it rolls out a stream of
new men’s and women’s shaving, grooming and
styling products featuring technology advances.
SMALL APPLIANCES
New product introductions in major kitchen and
home appliance categories are at their highest
level for our small appliances business since its
acquisition by Spectrum Brands in 2010.
GLOBAL PET SUPPLIES
Pet lovers are enjoying a continuing fl ow of
innovative new products for their dogs, cats,
birds, small animals, fi sh and reptiles from our
industry-leading Global Pet Supplies business.
GLOBAL BATTERIES
A host of new consumer battery, lighting
and portable power product launches
reinforce our worldwide leadership in
battery power and innovation.
Innovation: A Path Well–Traveled
Spectrum Brands’ research and development strategy focuses on new product development and performance enhancements for existing products.
Leveraging its Spectrum Value Model, strong brand equity, leading market positions, established customer relationships, and targeted global new product
development processes and roadmaps, Spectrum Brands is accelerating its new product vitality rate, offering enhanced value to consumers through new
designs, improved functionality and adjacent category offerings. Increasing annual continuous improvement savings help our Company invest in new products
and product enhancements with the use of cross-functional teams and an emphasis on global product platforms.
Spectrum Brands launched dozens of new and enhanced products during fi scal 2014 across all divisions and geographic regions. More new product launches
are occurring now and throughout fi scal 2015 to drive growth even while innovation roadmaps are developed and refi ned for future years.