John Deere 2014 Annual Report Download - page 9

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9
DEALERS MAKING CONTRIBUTION
John Deere’s success is closely tied to the strength of our
dealership network and our ability to provide professional
after-market service.
Last year, in support of our new construction-equipment
factories in Brazil, C&F almost doubled its number of dealership
locations in the country. A&T continued efforts to help dealers
improve their performance and service capabilities, with a
particular focus on emerging markets.
To help customers get the most value from their investment in
our equipment, we took further steps to strengthen our global
parts-distribution system. At year-end, work to upgrade a pair of
distribution centers in Brazil and India was nearing completion.
Both are scheduled to open in 2015.
The company augmented its global nancing capabilities by
forming a relationship with a leading bank in Poland to offer
nancing for our equipment customers there. Deere now has
a retail-nancing presence in 45 countries, including all those
where we have signicant sales.
BEING A POWER FOR GOOD
Long a cornerstone of John Deere’s success, our corporate
citizenship efforts continued making a meaningful impact in
2014. Total company and company-foundation support of
citizenship activities, whose main focus includes solutions for
world hunger, improved educational opportunities, and
community development, increased signicantly.
In addition, John Deere employees enriched their communities
through extensive volunteer efforts that are becoming more
global in scale and last year included expanded leadership
volunteerism activities in China and Indonesia.
In another highlight, a program sponsored by Deere that
helps subsistence farmers in India received an international
award of excellence from a leading philanthropic group.
In all, it is estimated that more than 9 million people saw direct
benet from the company’s citizenship activities in 2014.
New 1 Series sub-compact tractors are versatile machines well-suited
for the needs of any farmstead. The 1025R, shown here with a front loader
and rear-mounted tiller, is sized and priced to win over new customers
in the large-property segment.