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8
Newell Rubbermaid | 2013 Annual Report
Business Segments
As the global leader in writing products, Newell Rubbermaid’s Writing business segment’s powerful lineup
is led by Sharpie® markers and pens, Paper Mate® pens and pencils, Expo® dry erase markers, Parker® and
Waterman® ne writing instruments, and Prismacolor® art supplies. From encouraging self-expression on almost
any canvas and creating an unparalleled, effortless writing experience in an everyday pen, to introducing the
next generation of young professionals to fi ne writing, Newell Rubbermaids Writing brands are changing
the way consumers write worldwide. Dymo provides businesses, educational institutions and consumers with
innovative ways to share, manage and organize information with improved ef ciency and satisfaction. Newell
Rubbermaid’s Writing brands deliver superior performance, design and innovation in products that consumers
of all ages around the world use every day.
WRITING
$1.7 billion
net sales
Newell Rubbermaid’s Commercial Products business segment is well positioned to provide commercial cleaning
and maintenance solutions that enhance productivity and performance worldwide. Our Commercial Products
segment wins loyalty through providing solutions that deliver productivity, ef ciency and performance across
categories. Rubbermaid Commercial Products provides commercial and institutional solutions in the food
services, sanitary maintenance, waste handling, material transport and safety product categories. Rubbermaid
Healthcare is the premier provider of mobile nurse stations, medication carts, computer carts, wall arm workstations
and wall cabinet workstations solutions for healthcare facilities striving to enhance patient care, safety and
staff productivity.
COMMERCIAL PRODUCTS
$0.8 billion
net sales