Fujitsu 2006 Annual Report Download - page 11

Download and view the complete annual report

Please find page 11 of the 2006 Fujitsu annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 86

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70
  • 71
  • 72
  • 73
  • 74
  • 75
  • 76
  • 77
  • 78
  • 79
  • 80
  • 81
  • 82
  • 83
  • 84
  • 85
  • 86

9
Annual Report 2006
Our Values
Code of Conduct
The FUJITSU Way
: Turning Dreams into Reality
Our Mission
Fujitsu continually seeks to create new value by providing customers with
comprehensive solutions comprising highly reliable high-performance products and
services based on powerful technologies. Through this, we aim to grow, realize
profits and foster mutually beneficial relationships in our communities worldwide.
Customers
Our dream is to
make our cus-
tomers’ dreams
come true
Employees
Every one of us
has a leading
role to play
Quality
We aim to earn
customers’ trust
in Fujitsu
Environment
We consider
environmental
impact in all
that we do
Profits & Growth
We strive to meet
the expectations
of customers,
employees and
shareholders
Respect human rights Protect intellectual property
Comply with laws and regulations Reject unethical behavior
Maintain confidentiality Act with fairness in our business dealings
Company-wide Activities
Manufacturing innovation,
environmental initiatives, etc.
Business Policy
President’s management direction
Formulated at business unit level
Business Plan
Fujitsu is gearing up for a new stage of growth driven by global expansion of
our business and other measures. It goes without saying that our sharehold-
ers are a vitally important stakeholder group and that we are constantly seek-
ing to raise shareholder value. We believe that improvement in shareholder
value is fundamentally derived from sustained growth in earnings. With respect
to profits generated by this growth, along with generating stable returns for
shareholders, we will strive to secure sufficient internal reserves to strengthen
our financial position and to support active business development for further
growth and improved profitability in the medium to long term.
A string of corporate scandals in recent years has highlighted the importance
of corporate ethics. We have formulated The FUJITSU Way, a common set of
principles guiding the individual
actions of every employee in the
Fujitsu Group. We practice these
principles in all our business activi-
ties. Guided by The FUJITSU Way
and all that it stands for, I will sin-
cerely work to ensure sound man-
agement while striving to realize
sustained profitable growth. Please
look forward to great things from
Fujitsu as we move back on the path
to growth.
쎱 Could you please close with a few words for shareholders,
including your thinking on shareholder value?