Estee Lauder 2002 Annual Report Download - page 23

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22 Prescriptives’ Traceless Skin Responsive Tint, a revolutionary new sheer foundation, won Cosmetic Executive
Women’s Best in Beauty Award for Best New Makeup Product for Face. Traceless adjusts skin’s light reflection
to neutralize imperfections and even skin tone. Also new is Incredible Lip Color, 25 shades that moisturize,
condition and protect.
The Bobbi Brown brand demonstrated exceptional vitality in foundations, particularly with Moisture Rich
Foundation and Oil Free Even Finish Compact. Creamy Concealer Kit, Creamy Eye Pencil and Lip Liner, and
Crystal Gloss gained strong acceptance.
Foundation and powder created excitement for Origins,which launched Stay Tuned Balancing Face Makeup for
combination skin, and Nude and Improved Bare-face Makeup with SPF 15 sunscreen, along with Silk Screen