Cathay Pacific 2014 Annual Report Download - page 7

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ANNUAL REPORT 2014
5
2014 in Review
The overall business of the Cathay Pacific Group improved in 2014 after a difficult first half.
Passenger and cargo revenues increased, but high fuel prices adversely affected results
until the fourth quarter of the year. We continued to develop our networks, modernise our
fleet and improve our products and services. We continued to invest for long-term success
and to strengthen Hong Kong’s position as one of the world’s leading aviation hubs.
Award-winning products and services
• In July 2013, we started to refresh the first class seats in
our Boeing 777-300ER aircraft, aiming to rejuvenate the
look and feel of the cabins and to improve bed linen,
headsets and seat controls. At 31st December 2014, 28
aircraft had been equipped with refreshed first class
seats. The refreshment was completed in March 2015.
• All Cathay Pacific’s Boeing 777-300ER and long-haul
Airbus A330-300 aircraft have new long-haul business
class seats, premium economy class seats and long-
haul economy class seats.
• The installation of new regional business class seats was
completed in our Boeing 777-300 aircraft in January
2014, in our Airbus A330-300 aircraft in August 2014,
and in our Boeing 777-200 aircraft in January 2015.
• Dragonair’s first aircraft to be fitted with new first class
seats re-entered service in February 2014. This retrofit
programme was completed in August 2014.
• The installation of new business class and economy
class seats in all Dragonair’s Airbus A330-300 aircraft
was completed in August 2014. New business and
economy class seats are now being installed in
Dragonair’s Airbus A320-200 aircraft. This started in
November 2014 and is expected to be completed
in 2018.
• We opened a refurbished lounge at Penang International
Airport in January 2014.
• Cathay Pacific jointly developed a new business lounge
with Qantas and British Airways at Los Angeles
International Airport. It opened in June 2014.
• Cathay Pacific opened a new lounge at Haneda airport in
Tokyo in December 2014. This is the only lounge at
Haneda airport operated by a non-Japanese airline.
• The first class lounge in The Pier, which was the second
Cathay Pacific lounge to open at Hong Kong
International Airport, is closed for renovation. It will
reopen in June 2015.
• In May 2014, we started to offer streamed digital
newspapers and magazines to passengers in our
lounges in Hong Kong International Airport. We are
extending this service to lounges in other airports.
• In July 2014, Cathay Pacific was named as the World’s
Best Airline at the Skytrax annual World Airline Awards.
This is the fourth time we have received this award, which
is decided by public voting.
• During the year, Cathay Pacific was named as the Best
Asian Airline Serving China at the Business Traveller
China Awards, Inflight Retailer of the Year at the 2014
Frontier Awards, Best North Asian Airline at the TTG
Travel Awards and Best Premium Economy, Best Airline
Lounge in Asia-Pacific and Best Frequent-Flyer
Programme at the Business Traveller Asia-Pacific Travel
Awards. Cathay Pacific received the Best Business Class
award from Airlineratings.com.
• Dragonair was named as the Best Regional Airline at the
TTG Travel Awards – its fifth receipt of this award. The
airline also won the Best Airline Economy Class award
from Business Traveller China.