Cash America 2014 Annual Report Download - page 6

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4
During 2014, Cash America
distributed to its shareholders 80 percent
of the ownership in its wholly owned
subsidiary, Enova International,
Inc. Following this transformational
distribution, which created two
formidable publicly traded finance
services companies out of one, Cash
America represents the largest pawn
lender in terms of loans outstanding
in the United States. The operations
return to the business that has been the
core legacy activity since its beginnings
30 years ago in Irving, Texas.
Cash America has invested
aggressively over the last three years to
expand its presence in U.S. markets.
Adding 140 pawn locations through
acquisition and new start-up locations,
Cash America has greatly enhanced
its presence in key strategic markets
such as Texas, Georgia, Tennessee and
North Carolina. These locations, along
with the existing store base, build on
the Company’s preeminent market
leadership position as the leader in
pawn lending in the United States.
Last year the Company extended
over $1.0 billion in U.S. pawn loans for
the first time in its history by reaching
more customers and earning their trust
for being the solution in their time of
need for short-term credit.
A company with the largest pawn
loan balance in the United States
and among the largest in the world,
Cash America currently operates 859
lending locations in 21 states across
the United States.
Pawn Basics
For thousands of years, people have
been trading goods and services for
needed currency. But Cash America has
transformed this time-tested business
idea into a reliable financial solution for
people in need of immediate short-
term loans. Today, it’s the backbone
of a population that has become
disenfranchised by the challenges of
traditional financial institutions.
According to industry statistics,
more than 25 million Americans use
pawn-lending services. We’ve made the
Focusing on what we do best
CASH AMERICA INTERNATIONAL, INC.