Aviva 2013 Annual Report Download - page 25

Aviva plc
Annual report and accounts 2013
23
Strategic report Governance IFRS Financial statements Other information
People
Achievement, potential,
collaboration
Supporting people to achieve their potential;
enabling us to achieve outstanding performance.
Key statistics
in 2013
27,700
Employees across
17 countries
21%
Of senior managers
are women
£6.2m
Invested in our
communities
plus 41,223
volunteering
hours in 2013
In our 318-year history, the important things
have never changed – people matter to us. There
are a number of trends affecting workplaces
across the globe and these are impacting our
global workforce.
Key social and demographic trends include
increased cultural diversity, ageing workforces
and a scarcity of talent in some areas. Digital
trends impacting the workplace include the
ubiquity of mobile technology and a culture
of constant connectivity.
We need to continue recruiting talented
colleagues, improving performance management
and boosting employee engagement. Our people
thesis sets out how we will be different to
other employers.
How we’ll be different: the Aviva values
Values are the core beliefs at the heart of how
we do business. They act as a guide whenever
we decide on a course of action. Living our values
will enable us to build a better place to work and
care more about customers’ real needs.
Achievement
To drive performance we will:
§Recognise exceptional performance and
reward outcomes
§Ensure our goal setting and reward systems
drive improved performance year-on-year
§Constantly seek new knowledge and
better ways of doing things
§Gain competitive advantage through our
ability to execute brilliantly
§Provide clarity and enable accountability.
Potential
To reach our full potential
we will:
§Attract and develop people who are
the envy of the industry
§Inspire our people to dream more, learn
more, do more and become more
§Identify and invest in people who are
critical to our future success
§Ensure our performance is improved
by embracing people who think and
act differently
§Value both leadership and technical
expertise.
Collaboration
To encourage teamwork we will:
§Invite challenge and ask erce questions
with the right intent
§Use a single set of global metrics
§Work and win together, readily adopting
good ideas from others
§Enable transparent and engaging
conversations
§Ensure our ofce space and IT encourage
teamwork.
Kill
complexity
At Aviva we are obsessed
with making things simpler
for our customers and
each other – we manage
complexity so our
customers don’t
have to.
Create legacy
At Aviva we strive to create
a future for our customers and
each other, which is every bit
as bright and sustainable as
others created before.
Care more
At Aviva we care like
crazy about our
customers, each other,
and the communities
we operate in.
Never rest
At Aviva we are driven
every single day to
be edgy, to think bigger
and do better for
our customers and
each other.
The Aviva values
For more information
on our responsibility to
our employees, turn to
page 46