Aviva 2007 Annual Report Download - page 249
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Region: UK
Financial statements – Information
on the European Embedded Value
Norwich Union advertising
In September 2007 Norwich Union launched
a new brand advertising campaign. The adverts
show a number of problems in life that we
can’t solve alongside the benefits Norwich Union
can provide.The advertising shows how Norwich
Union’s products and services reflect it’s brand
promise: We make it easier to choose us,
use us and stay with us.