Ameriprise 2005 Annual Report Download - page 9

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Baby boomers as a group are expected to live longer than any previous generation. They have
complex financial needs — whether it’s funding education for their children, preparing for retirement,
managing rising health care costs, pursuing a personal dream or buying a second home. Unlike
prior generations, baby boomers have been asked to bear significant financial risks in retirement,
with traditional defined benefit pensions in decline and questions raised about health insurance
coverage and Social Security. We expect this generation to redefine retirement, and through our
one-on-one financial planning approach, I believe Ameriprise Financial is the firm best positioned
to help them achieve their financial goals.
Our Financial Advisors: Bringing Financial Plans to Life for Clients
The AmeripriseSM financial planning process takes a comprehensive approach to help our clients
achieve their financial goals. Our advisors don’t look at this process as a one-time event. It’s often
a collaboration that takes place over a number of years or even decades. Ameriprise Financial is
a financial planning leader, reporting nearly twice as many financial plans as our nearest competitor
in 2004. We serve more than 2 million retail clients through a strong and experienced advisor
network. Our advisors listen to clients’ goals and dreams and work with them to develop a personal
financial plan based on their individual situations.
Our advisors help clients bring their financial plans to life by providing them with proprietary and
non-proprietary asset accumulation, income and protection solutions. As a result of addressing
clients’ needs, we had more than $428 billion of owned, managed and administered assets as of
December 31, 2005.
With the legacy of more
than 110 years of experience
in financial services and
a strong, experienced
advisor network, I believe
Ameriprise Financial is
the firm best positioned to
help consumers achieve
their financial goals.
James M. Cracchiolo,
Chairman and CEO