American Home Shield 2008 Annual Report Download - page 6

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Table of Contents
SERVICES
The following table shows the percentage of ServiceMaster's consolidated revenue from continuing operations derived from each of ServiceMaster's
reportable segments in the years indicated:
Segment 2008 2007 2006
TruGreen LawnCare 33% 33% 32%
TruGreen LandCare 9% 12% 13%
Terminix 33% 33% 32%
American Home Shield 18% 16% 17%
Other Operations and Headquarters 7% 6% 6%
TruGreen LawnCare Segment
The TruGreen LawnCare segment provides lawn care services primarily under the TruGreen brand name. Revenues derived from the TruGreen
LawnCare segment constituted 33%, 33% and 32% of the revenue from continuing operations of the consolidated ServiceMaster enterprise in 2008, 2007 and
2006, respectively. The TruGreen LawnCare business is seasonal in nature. Weather conditions such as a drought, or snow in the late spring or fall, can affect
the demand for lawn care services and may result in a decrease in revenues or an increase in costs.
TruGreen LawnCare is a leading provider of lawn, tree and shrub care services in the United States, serving both residential and commercial customers.
As of December 31, 2008, TruGreen LawnCare provided these services in 48 states and the District of Columbia through approximately 205 company-owned
locations and 50 franchised locations. As of December 31, 2008, TruGreen LawnCare also provided lawn care services through a subsidiary in Canada and
had licensing arrangements with licensees who provided these services in Japan and the United Kingdom.
TruGreen LandCare Segment
The TruGreen LandCare segment provides landscape maintenance services primarily under the TruGreen LandCare brand name. Revenues derived from
the TruGreen LandCare segment constituted 9%, 12% and 13% of the revenue from continuing operations of the consolidated ServiceMaster enterprise in
2008, 2007 and 2006, respectively. The TruGreen LandCare business is seasonal in nature. Weather conditions such as a drought can affect the demand for
landscape maintenance services, or declines in the volume of snow fall can affect the level of snow removal services, and may result in a decrease in revenues
or an increase in costs.
TruGreen LandCare is a leading provider of landscape maintenance services in the United States, serving primarily commercial customers. As of
December 31, 2008, TruGreen LandCare provided these services in 43 states and the District of Columbia through approximately 70 company-owned
locations and had no international operations. TruGreen LandCare also operates a nursery in California.
Terminix Segment
The Terminix segment provides termite and pest control services primarily under the Terminix brand name. Revenues derived from the Terminix
segment constituted 33%, 33% and 32% of the revenue from continuing operations of the consolidated ServiceMaster enterprise in 2008, 2007 and 2006,
respectively. The Terminix business is seasonal in nature. The termite swarm season, which generally occurs in early spring but varies in timing and intensity
by region depending on climate and other factors, leads to the highest demand for termite control services and, therefore, the
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