Adidas 2002 Annual Report Download - page 95
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93
2003 AND BEYOND /// 2003 will clearly be another important
year for adidas-Salomon. The Group has exciting innovations
and events to showcase its products in 2003. In the medium
term, adidas-Salomon strives to extend its market-leading
position in Europe, expand its share of the US footwear
market to 20% and continue to deliver significant sales
increases in Asia. Further cost control is also expected
to support continued earnings growth. Improving our
management of working capital and reducing debt remain
important Group priorities. And in 2004, adidas-Salomon will
again introduce a major technological footwear innovation
to the market, which will help continue positive top-line
development.
adidas /// POLISHED
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