Ubisoft 2004 Annual Report Download - page 14

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Ubisoft has all the elements necessary to succeed in
today’s global market. With subsidiaries in
21 countries, it distributes its products directly in
55 countries – a powerful, wide-reaching business
network, rare among even the largest publishers on any
continent. In parallel, the company enjoys the benefits
of both a major publisher and a renowned developer.
Not only does it have an impressive in-house
production force, it also maintains and nurtures
positiveworking relationships with independent
developers in order to bring a wide variety of titles to
consumers around the world.
In an industry where strong brands play a pivotal role
in ensuring recurrent revenue and long-term financial
health, Ubisoft is fortunate enough to have a portfolio
of eight multi-million unit-selling brands that today
represent approximately two-thirds of its annual
turnover, and a strategy to continue expanding that
portfolio by entering new market segments. As the
profile of the typical gamer has evolved, sohas
ubisoft’s position
in the market
On its virtual balance
sheet, Ubisoft has
everything to succeed
CREATIVE TALENTS
SOLID FINANCES
STRONG BRANDS
MULTI-PLATFORM SUPPORT
CUSTOMER-CENTRIC
GLOBAL PRESENCE