The Gap 2008 Annual Report Download - page 32

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Net sales by brand, region, and reportable segment are as follows:
($ in millions)
Fiscal Year 2008 Gap Old Navy Banana
Republic Other (3) Total
U.S.(1) ...................................................... $3,840 $4,840 $2,221 $ — $10,901
Canada ..................................................... 329 392 146 — 867
Europe...................................................... 724 — 23 33 780
Asia ........................................................ 732 — 101 47 880
OtherRegions ............................................... — — — 68 68
Total Stores reportable segment ............................... 5,625 5,232 2,491 148 13,496
Direct reportable segment (2) ................................. 333 475 145 77 1,030
Total ....................................................... $5,958 $5,707 $2,636 $225 $14,526
SalesGrowth(Decline) ....................................... (5)% (14)% (3)% 84% (8)%
Fiscal Year 2007 Gap Old Navy Banana
Republic Other (3) Total
U.S.(1) ...................................................... $4,146 $5,776 $2,351 $ — $12,273
Canada ..................................................... 364 461 147 — 972
Europe...................................................... 822 — — 5 827
Asia ........................................................ 613 — 89 36 738
OtherRegions ............................................... — — — 50 50
Total Stores reportable segment ............................... 5,945 6,237 2,587 91 14,860
Direct reportable segment (2) ................................. 308 428 136 31 903
Total ....................................................... $6,253 $6,665 $2,723 $122 $15,763
SalesGrowth(Decline) ....................................... (4)% (2)% 7% 213% (1)%
Fiscal Year 2006 Gap Old Navy Banana
Republic Other (3) Total
U.S.(1) ...................................................... $4,494 $6,042 $2,251 $ — $12,787
Canada ..................................................... 379 442 119 — 940
Europe...................................................... 792 — — 1 793
Asia ........................................................ 581 — 61 7 649
OtherRegions ............................................... — — — 24 24
Total Stores reportable segment ............................... 6,246 6,484 2,431 32 15,193
Direct reportable segment (2) ................................. 261 345 117 7 730
Total ....................................................... $6,507 $6,829 $2,548 $ 39 $15,923
SalesGrowth(Decline) ....................................... (5)% — 11% 56% (1)%
(1) U.S. includes the United States and Puerto Rico.
(2) U.S. only. Direct includes Athleta beginning September 2008.
(3) Other includes our wholesale business, franchise business, Piperlime, and, beginning September 2008, Athleta.
Comparable Store Sales
The percentage change in comparable store sales by brand and region and for total Company for fiscal 2008 and
2007 are as follows:
Fiscal Year
2008 2007
Gap North America ......................................................................... (8)% (5)%
Old Navy North America ..................................................................... (17)% (7)%
Banana Republic North America .............................................................. (10)% 1%
International ............................................................................... (4)% (1)%
TheGap,Inc. ............................................................................... (12)% (4)%
20 Gap Inc. Form 10-K