Nikon 2012 Annual Report Download - page 22

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20
NIKON CORPORATION ANNUAL REPORT 2012
Industrial Instruments: Boost Non-Contact
3D Measuring and X-ray Inspection Tools to
Lift Profits
Market conditions for industrial instruments are
expected to remain severe through the first half of
the fiscal year ending March 2013, and although the
outlook remains unclear, we expect to see signs of a
recovery during the second half of that fiscal year.
Demand for certain products in fields where
technology is advancing rapidly will continue to grow.
For example, in 3D measuring systems, contact-
type devices currently dominate the market, but
the shift to non-contact instruments is expanding
steadily. Advances in non-contact technology are
making it possible to obtain data instantaneously
from massive numbers of measurement points, in
contrast to the paltry amount of data obtained with
contact-type devices, thus facilitating a shift from
point-based to plane-based measurement. Moreover,
Nikons technology is allowing us to produce X-ray
inspection systems with far superior image quality
and measuring accuracy, which is opening up new
applications in the industrial instruments field. For
these reasons we have identified Nikon Metrologys
non-contact 3D measuring systems and X-ray
inspection systems as medium-term growth
products, and have implemented full-scale product
development and marketing programs targeting
users with large-scale measurement needs, such as
aircraft and automotive industries. We expect these
steps to contribute to increased Company sales and
profits in future.
We will continue to develop and introduce to the
market highly competitive products that combine
Nikons proven optical technologies with the non-
contact 3D measurement and X-ray inspection
technologies of Nikon Metrology. We will place special
emphasis on reinforcing marketing activities for Nikon
Metrology products in Japan and in Asia as a whole.
We will take advantage of Nikon's sales subsidiaries
and local distributors to extend our sales channels,
and we will work to develop product support systems
that cover both hardware and software applications.
“Business Must Grow
Aiming to move ahead and expand
Steady growth and expansion is essential for any
business, and the Instruments Company is no
exception. Our Medium Term Management Plan
places special emphasis on the following four
strategic areas to help achieve steady growth.
1) Organization: We are reinforcing our marketing
department, and creating an organizational
management system capable of responding quickly
to the needs of the market. 2) Product development:
We will focus on development of highly competitive
products that meet market needs. 3) Marketing:
We will establish a sales system optimized for each
regional market, and a service system to enable
our customers to select and use our products with
confidence. 4) Production: We will establish a more
flexible production system in which the manufacturing
sites for each product are optimized with regard to
exchange rates and other external factors.
These strategic measures will be promoted
in a coordinated manner by all of our business
divisions, and are designed to help the Instruments
Company increase both revenues and profits in the
years to come.
REVIEW OF OPERATIONS: INSTRUMENTS COMPANY
X-ray
CT Metrology System
MCT225
High Accuracy
Laser Scanner for CMM
LC15Dx
(CMM: Coordinate Measuring Machine)