Nikon 2012 Annual Report Download - page 17

Download and view the complete annual report

Please find page 17 of the 2012 Nikon annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 66

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66

EYES
ON
BRAND
VALUE
15
NIKON CORPORATION ANNUAL REPORT 2012
REVIEW OF OPERATIONS:
IMAGING COMPANY
Reflecting its successful recovery after
Thailand’s flooding and strong demand for
the Nikon 1, the Imaging Company expects
a sharp upturn in sales of interchangeable
lens-type digital cameras. In compact digital
cameras, we aim to increase further our
share in spite of a maturing market.
Review of the Fiscal Year Ended March 2012
The Imaging Company posted segment sales of
¥587,127 million during the fiscal year ended March
2012 (a year-on-year decline of 1.6%). Operating
income reached ¥53,972 million (down 12.2% year
on year*). During the first half of the year, sales
of both digital SLR cameras and compact digital
cameras were extremely strong. However, Thailand’s
flooding during the second half of the year forced
our manufacturing subsidiary, Nikon Thailand
Co., Ltd. (hereafter NTC) to suspend operations in
October 2011. As many of our digital SLR cameras
and interchangeable lenses had been manufactured
at this facility, we immediately mounted an intensive,
company-wide effort to restore our supply chain
and enable the early resumption of manufacturing
operations. As a result, at the end of November we
were able to begin alternative production at Thai
YASUYUKI OKAMOTO
Director, Member of the Board and
Executive Officer
President of Imaging Company
(Thousands of units)
5,000
4,000
3,000
2,000
1,000
0
4,290
4,740
2011 2012
3,670
2010
(Thousands of units)
20,000
16,000
12,000
8,000
4,000
0
14,260
17,370
11,510
2010 2011 2012
Unit Sales of
Interchangeable Lens-Type
Digital Cameras
Years ended March 31
Unit Sales of
Compact Digital Cameras
Years ended March 31
* Beginning with the fiscal year ended March 2012, we have revised our
method of allocating expenses. For purposes of comparison, operating
income for the fiscal year ended March 2011 has been revised using
the new standard. The year-on-year change for the fiscal year ended
March 2012 has been calculated based on the revised figure for the
previous fiscal year.