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Sustainable Development of Society and the NEC Group through The NEC Way
Stakeholders
Customers/฀Shareholders฀and฀Other฀Investors/฀Business฀Partners/
Local฀Communities/฀Employees,฀etc.
NEC Group Core Values
(What we value and
base our behavior on)
NEC Group Code of
Conduct (Corporate
ethics and compliance)
MANAGEMENT฀APPROACH฀TO฀SUSTAINABLE฀DEVELOPMENT
At NEC, we consider CSR initiatives to be inseparable
from corporate activities. We aim to ensure the
sustainable development of society and the NEC Group
by implementing The NEC Way.
Recognizing that enterprises exist within society, we are
working to realize “an information society friendly to
humans and the earth” which is asserted in the NEC
Group Vision 2017 based on NEC’s Corporate
Philosophy. The critical elements in achieving this include
individual employees ensuring full compliance in daily
business activities as part of implementing the NEC
Group Core Values, and efforts by the NEC Group to
contribute to addressing issues that affect both
customers and society as a whole. Our important
responsibilities also include ensuring full accountability
through the active disclosure of information on the results
of our CSR initiatives and related issues, and
communicating with stakeholders to improve our
corporate activities and build relationships of trust.
In realizing the NEC Group Vision, we have designated
seven themes of particular interest to society that we
have prioritized in our plans. The following section (pages
31 to 41) outlines four “Initiatives for Solving Issues Faced
by Society and Addressing People’s Needs through
Business Activities” and three “Initiatives for Internal
Management in Support of Business Activities.”
Under฀“Mid-term฀Management฀Plan฀2015,”฀we฀aim฀to฀
transform NEC into a “Social Value Innovator.” By creating
both social value and corporate value, we aim to achieve
growth by addressing issues of real importance to society.
Celebrating our 114th anniversary in 2013, we see this as
establishing a sound basis for the next century of NEC’s
growth. In realizing the “Mid-term Management Plan 2015”
and the NEC Group Vision 2017, we aim to create a
society that is safe, secure, efficient and fair. This will
enable us to create new value continually to support the
sustainable development of society and of the NEC Group.
Provide active disclosure
and feedback
Build trust through
communication
NEC Group Corporate Philosophy
NEC Group Charter of Corporate Behavior
NEC Group Vision 2017
Mid-term growth plan
Fiscal year plan
Daily work
An information society friendly
to humans and the earth
Global environment
* The NEC Way is a cohesive framework that organizes the NEC Group’s business activities, including the NEC Group Corporate Philosophy, the NEC Group Vision
2017, the NEC Group Core Values, the NEC Group Charter of Corporate Behavior, and the NEC Group Code of Conduct.
29 NEC Corporation
Annual Report 2013