Kia 2000 Annual Report Download - page 4

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Kia Motor Co., Ltd.
CEO and Chairman
Chung, Mong
Kia - a tough, true leader.
Kias establishment in 1944 marked the dawning of Koreas automotive industry.
For 57 years, Kia workers have toiled, and their perspiration became the foundation upon
which this industry was built. With an indomitable will and a pioneering spirit,
Kia has overcome the difficulties of the past. And now,
Kia enters the 21st century armed with true quality and tough competitiveness,
ready to challenge the 5th spot among the worlds elite automakers.