Huawei 2014 Annual Report Download - page 59

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57Industry Trends
Applying IT technologies to networks requires
placing cloud data centers at the heart of the
network architecture. As a result, data centers will
become the core of ICT infrastructure, in effect
serving as the "telephone switch" in the digital
age. How a data center is laid out and planned
will determine the future network architecture and
competitiveness.
■ New operating models: The Internet-based
operating models will reshape next-gen
operations systems.
The Internet allows users to be connected anytime
and anywhere to enjoy a zero-distance experience.
Moreover, it has changed user behavior, requiring
the ROADS experience. As such, all businesses,
carriers or not, must respond by reassessing the
value and positioning of their operations systems. A
mere support system or online marketing interface
will no longer do; a value-creation system is what
is needed, one that connects ecosystems, carriers,
customers, and partners with networks, applications,
and content.
Specifically, the new operations systems should
possess the following major characteristics. First,
they will allow users to access customized online
services on demand. Second, they will deliver smarter
customer services through Big Data analytics, which
makes customer insight and precision marketing
possible. Third, the new operations systems will
integrate industry innovations through a social
network platform to offer a wider array of services.
The Internet-based operating model shifts the focus
of operations systems from internal governance
to external customer service, and is a new design
concept for next-gen operations systems.
■ New service models: The DevOps-based
"Broadened Service" model will redefine the
customer-supplier relationship.
DevOps (Development and Operations) has
emerged as a software development methodology
that facilitates communication and collaboration
between software development, technological
operations, and quality assurance departments. The
DevOps methodology supports fivefold to tenfold
improvements in both efficiency and time to market
(TTM).
Over time, DevOps has gone beyond its original
function as an R&D model to become a new business
model. Many industries will embrace the DevOps
model. For example, equipment manufacturers may
sell manufacturing services instead of manufactured
equipment, and cloud customers may buy more
services than products. More recently, a business
model has taken shape which has a basis in DevOps.
We dub this model "Broadened Service", which
we believe will redefine the customer-supplier
relationship.
We are now in an era of revolution. Industries
are integrating. User behavior, best practices,
technologies, and business models are all undergoing
significant changes. These changes have taken
humanity from the industrial era to the information
era so far, and now we are moving towards a Better
Connected World in which everything will become
smart. Success in this world can only happen by
embracing change. Huawei, as an enabler of the
information age, is doing just that, having pledged
massive investment in future-oriented technologies,
solutions, and business models. Alongside our
partners, we are committed to building this Better
Connected World – a brighter world with prosperity
and happiness for all.