D-Link 2004 Annual Report Download - page 21

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Forecasting emerging markets and delivering solutions with the highest
quality, while choosing strategically sound business partners for
successful marketing and distribution, are keys to the successful
introduction and sale of technology to consumers. D-Link has mastered
these activities with increased agility and has introduced the right product
to the right market at the right time with increased consistency and
success for Consumer, Business and Broadband market segments.
D-Link continues to be a global leader in the design, manufacturing, and
global delivery of networking, broadband and communications
technology. One of D-Link’s fundamental strategic touchstones has been
a total commitment toward making high-quality technology products,
achieving manufacturing excellence and delivering solutions on a
worldwide scale.
Each year, profits are allocated to improve capabilities in creating next-
generation products. D-Link reinvests profits back into the key areas of
the company such as sophisticated test equipment, quality engineering
talent and improved operational facility. This investment fundamentally
increases the core equity and future capability of the company.
For over 19 years, D-Link has been delivering cutting-edge, high-
performance products on a global scale, all designed within standards-
based technologies. Serving both mass consumer and business needs,
D-Link continues to offer the best value in the connectivity market by
combining high-quality products with the most affordable price points.
To date, D-Link has the largest product portfolio with over 500 products
for enterprise, SMB and SOHO markets. The company has a channel-
friendly distribution model with evolving channel programs to match
changing markets. This creates a lower total cost of ownership and a
higher return on investment for companies that use D-Link products.
With presence in all facets of networking, D-Link has consistently
increased market share, shown strong revenue growth and is positioned
for continued growth in 2005 and beyond.
Product Design,
Development,
and Delivery
D-Link 2004 Annual Report 19