Autodesk 2008 Annual Report Download - page 3
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CEO’s Letter
Dear Shareholders,
Whether you know it or not, Autodesk software touches your life on a daily basis. Our design software is used to
help create virtually everything you come across in an average day—manufactured products such as automobiles,
office products, and airplanes; the buildings, factories, and labs you work in; as well as the special effects and
animation you see in feature films and video games.
Autodesk has come a long way since our founding 25 years ago as a pioneer in the world of computer-aided design
(CAD). Our flagship product, AutoCAD software, has become synonymous with CAD and is a fixture in design
shops worldwide. We have also created 3D solutions for industrial design and manufacturing, architecture, civil and
structural engineering, construction, as well as media and entertainment. Today, we stand as the world’s leader in 3D
software—and we’re still growing strong.
Fiscal 2008 was another successful year for Autodesk, and we believe our market-leading position is stronger than
ever. Autodesk has grown substantially since its inception, but nothing compares to the past five years. To put our
growth in perspective, it took Autodesk 22 years to reach $1 billion in revenue. It took only three more years to top
$2 billion. Our business today is being driven by important trends we’ve seen develop over the past few years, and
we believe we can continue to capitalize on these trends going forward.
Trends Driving Today’s Business
Today’s companies face unprecedented challenges and opportunities. Design is more important than ever as
understanding form and function constitutes the foundation for solving today’s problems. Companies are challenged
to better differentiate their products from the competition. Autodesk gives customers the technologies they need
to respond to these challenges. Design and engineering are principal methods in which today’s companies look to
distance themselves from their competition and avoid commoditization.
The increase in innovation and productivity that our model-based 3D products provide is compelling our customers
to migrate to new design tools. As a result, our model-based 3D solutions are quickly gaining attention and our
revenue in this area is growing. During fiscal 2008, revenue from our 3D products increased 26 percent over fiscal
2007 and represented 23 percent of total revenue. Although we are the leader in the 3D design market, we believe
there is still a significant growth opportunity for Autodesk in this market, as 3D penetration of our customer base
remains under 15 percent.