Anthem Blue Cross 2007 Annual Report Download - page 13

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11
New
Responsibilities,
New Choices
Young adults have distinct health
care coverage needs. The incidence
of serious illness is lower for them
than it is for other age groups, but
accidents do happen, and they want
great care when they need it, with
protection against catastrophic
medical costs.
They also look for  exibility, low
premiums, and personal control.
As a generation that has grown
up with the Internet, young adults
expect easy access to information
about programs, treatment
options, and costs.
Turn the page to read about the ways in which
WellPoint programs meet the unique needs
of members such as Dustin Bingham and
Karlene Medina, and how we’re making bene ts
administration simpler for small employers.
WELLPOINT, INC. :: CUSTOMER FIRST
of life.
where I am today without Robin.