Polaris 2005 Annual Report Download - page 9

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2005 ANNUAL REPORT 5
WHAT MAKES A COMPANY SUCCESSFUL? Most often, people look to its tangible strengths, like a
clean balance sheet, innovative products, low-cost production or streamlined distribution. At Polaris,
we have those advantages, but our core strength runs much deeper. It’s embodied in the 3,600 men
and women who work hard day in and day out to build the best products in pursuit of the best ride.
It’s a culture that doesn’t quit, even when the road gets a little rocky. We simply adapt to market
changes and continue to follow the tenets that have made us successful. Those tenets, outlined on
the following pages, will help us achieve our goal of becoming dominant in powersports.
DETERMINED