Mitsubishi 2009 Annual Report Download - page 2

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Mitsubishi Motors Corporate Philosophy
“We are committed to providing the utmost
driving pleasure and safety for our valued cus-
tomers and our community.
On these commitments we will never compro-
mise. This is the Mitsubishi Motors way.”
Customer-centric approach
Mitsubishi Motors will give the highest priority to satisfying
its customers, and by doing so, become a company that
enjoys the trust and confidence of the community at large.
To this end, Mitsubishi Motors will strive its utmost to tackle
environmental issues, to raise the level of passenger and
road safety and to address other issues of concern to car
owners and the general public.
A clear direction for the development and
manufacturing of Mitsubishi Motors vehicles
The cars that Mitsubishi Motors will manufacture will embody
two major concepts: driving pleasure and safety. Mitsubishi
Motors will manufacture cars that deliver superior driving
performance and superior levels of safety and durability, and
as such, those who use them will enjoy peace of mind.
Going the extra mile
Mitsubishi Motors will pay close attention to even the
smallest details in the belief that this approach will lead
customers to discover new value in their cars, giving them a
richer and more rewarding driving experience.
Importance of continuity
Mitsubishi Motors will continue to manufacture distinctive
cars with the passion and conviction to overcome all
challenges.
01 Consolidated Financial Summary
02 To Our Shareholders and Stakeholders
04 Performance Review and Outlook
16 Regional Topics
16 Japan
17 North America
18 Europe
19 Asia and Other Regions
20 Quality
21 Corporate Governance
22 Internal Control Systems and Risk Management
23 Compliance
25 Activity Report by the Business Ethics Committee
26 Management
27 Responsibility to Society
28 “Mitsubishi Motors Group Environmental Vision 2020”
29 Financial Section
66 Consolidated Subsidiaries and Affiliates
68 Principal Plants
69 Investor Information
Forward-looking Statements
This annual report contains forward-looking statements about Mitsubishi
Motors Corporation’s plans, strategies, beliefs and performance. These
forward-looking statements are based on current expectations, estimates,
forecasts and projections about the industries in which Mitsubishi Motors
Corporation operates, as well as management’s beliefs and assumptions.
These expectations, estimates, forecasts and projections are subject to a
number of risks and uncertainties that may cause actual results to differ
materially from those projected. Mitsubishi Motors Corporation, there-
fore, cautions readers not to place undue reliance on forward-looking
statements. Furthermore, Mitsubishi Motors Corporation undertakes no
obligation to update any forward-looking statements as a result of new
information, future events or other developments.
Contents Annual Report 2009
Year ended March 31, 2009
Special Feature:
New-Generation Electric Vehicle
06
08 Interview With the President
10 New-Generation Electric
Vehicle i-MiEV