Mitsubishi 2005 Annual Report Download - page 3

Download and view the complete annual report

Please find page 3 of the 2005 Mitsubishi annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 84

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70
  • 71
  • 72
  • 73
  • 74
  • 75
  • 76
  • 77
  • 78
  • 79
  • 80
  • 81
  • 82
  • 83
  • 84

1
MITSUBISHI MOTORS CORPORATION
Annual Report 2005
Mitsubishi Motors recently drew up a new corporate philosophy that adheres to the spirit of “The
Three Principles” of the Mitsubishi group of companies. It also clearly states the purpose of the
company’s existence and its future direction. All corporate activities will be based on this
corporate philosophy.
“We are committed to providing the utmost driving pleasure
and safety for our valued customers and our community.
On these commitments we will never compromise.
This is the Mitsubishi Motors way.”
Customer-centric approach
Mitsubishi Motors will give the highest priority to earning the satisfaction of its customers, and by doing
so, become a company that enjoys the trust and confidence of the community at large. To that end,
Mitsubishi Motors will strive its utmost to tackle environmental issues, to raise the level of passenger
and road safety and to address other issues of concern to car owners and the general public.
A clear direction for the development and manufacturing of Mitsubishi Motors
vehicles
The cars that Mitsubishi Motors will manufacture will embody two major concepts: “driving pleasure”
and “safety.” Mitsubishi Motors will manufacture cars that deliver superior driving performance and
superior levels of safety and durability, and as such, those who use them will enjoy peace of mind.
Going the extra mile
Mitsubishi Motors will pay close attention to even the smallest details in the belief that this
approach will lead customers to discover new value in their cars, giving them a richer and more
rewarding motoring experience.
Importance of continuity
Mitsubishi Motors will continue to manufacture distinctive cars with the passion and conviction to
overcome all challenges.
1
MITSUBISHI MOTORS CORPORATION
Annual Report 2005
MMC’s Corporate Philosophy
Mitsubishi Motors Corporate Philosophy