KeyBank 2011 Annual Report Download - page 18

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16
At Key, we believe being
a strong bank extends
beyond being a leading
provider of financial
services to our customers.
We are bound by common
values which we live out
every day as we stand
united in a single purpose:
to help our clients and
communities thrive. Our
people care about the
communities in which
we do business, which is
exemplified through the
numerous ways we strive
to make a difference.
Community education
programs, along with our
financing of development
projects and diversity
initiatives, are among the
many ways we invest in
our communities. Key has
developed a broad range
of creative programs
focused on supporting
individuals, affordable
housing and commercial
development in low- and
moderate-income areas.
Key’s economic
development and
community reinvestment
activities consistently
receive industry-leading
ratings. In fact, Key is the
first of the nation’s 50
largest banks to earn seven
consecutive “outstanding”
ratings for exceeding the
terms of the Community
Reinvestment Act (CRA).
Key’s “outstanding” rating
recognizes its investment
in communities, especially
underserved neighborhoods,
and its unique products
and services for
underserved clients.
Additionally, the KeyBank
Foundation has given more
than $18 million in each of
the past three years to
nonprofit organizations
across our Maine-to-Alaska
footprint. Our foundation
continues to make
investments in economic
self-sufficiency, workforce
development, financial
education, and diversity.
Also, in September 2011,
Key committed to lending
$5 billion to small businesses
over the next three years.
Key employees continue
to give countless volunteer
hours each year, living
out their commitment to
communities through a
number of events and
organizations. A few of these
events and organizations
are highlighted below.
Neighbors Make
The Difference® Day: an
annual event in which our
employees head out into
our communities and lend
a helping hand with nearly
900 community projects.
In the last three years, Key
employees have volunteered
more than 100,000 hours
to thousands of nonprofit
organizations.
United Way: a nonprofit
organization which works
to identify and resolve
community issues. In 2011,
contributions from Key and
its employees to United
Way totaled more than
$4 million.
Our people care about the communities in
which we do business, which is exemplified
through the numerous ways we strive
to make a difference.
commitment
to our communities