Incredimail 2014 Annual Report Download - page 142

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4.7 [***].
4.7.1 [***] Except as otherwise provided in this Agreement, for the remainder of the Term, Company will redirect to the
Bing Search Service, [***]. Within [***] days of the end of each quarter, Company will provide Microsoft with written reports quarterly in
arrears for the actual performance against [***].
4.7.2 [***].
4.7.3 [***].
4.7.4 [***].
4.8 Query Assignment
. Company will reasonably cooperate with Microsoft, to the extent necessary, to cause query share from
the queries submitted to Bing Search Service from Products under this Agreement to be attributed to Microsoft by third party traffic
measurement agencies. Without limiting the foregoing, Company will, if requested by Microsoft, sign a letter assigning all query traffic to
Microsoft for purposes of tracking online search traffic by comScore, Inc.
4.9 Additional Distribution
. Company shall only distribute the Bing Search Service Redirect functionality to the extent
permitted under this Agreement. The Parties may discuss and review additional search distribution opportunities that arise following the
Effective Date, but any such opportunities will be subject to both Parties’
prior written approval and amendment to this Agreement. For the
avoidance of doubt, this Section 4.9
does not impose any obligation on either Party to enter into additional search distribution obligations other
than the Redirects contemplated under this Agreement.
4.10 Implementation
. Microsoft and Company will work together in good faith to ensure proper implementation of the Redirect
functionality into Products, in compliance with both Parties’ policies and guidelines.
4.11 Reporting by Microsoft .
During the Term and Tail Period, Microsoft will provide Company with [***] reporting [***],
reflecting the most recent data that [***]. As of the Execution Date, Microsoft has provided Company with the ability to generate up to [***], or
such higher number as the Parties may agree, [***]. Without limiting the foregoing, Microsoft will provide [***]. However, it being understood
that [***]. For the abundance of clarity, [***].
4.12 Reporting by Company. Upon Microsoft’
s request (such requests only to be made on a reasonable periodical basis),
Company shall provide Microsoft with [***].
4.13 Cooperation.
Neither Party will unreasonably withhold, delay or condition any approvals or consents under this
Agreement.
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