Incredimail 2014 Annual Report Download - page 139

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4.3.2 No Disclosure of Tracking Codes or Other Tracking Tags
. During and after the Term, Company will not disclose
or provide any access to the Tracking Codes or Tracking Tags to a third party unless authorized in writing by Microsoft.
4.3.3 No Altering of Redirections
. Company will have the right to [***]. Company undertakes that any Company User
Data collected and used in connection therewith will, at all times, comply with the provisions of Section 8.1 below (“
User Data; Compliance
with Privacy and User Data Laws ”).
Except for the foregoing, Company will not take any other action to alter Redirects from going directly to
the Bing Search Service and Company will not have any such other traffic routed to the Bing Search Service via Company’
s servers or
intermediary websites or domains. For the avoidance of doubt, Company will not use any mechanisms to track Users (as such) on Microsoft
domains or services.
4.4 Service Support.
Company and Company Partners shall provide customer support to Users relating to the
Products. Microsoft shall provide customer support to Users relating solely to the Bing Search Service.
4.5 Attribution.
Company may include Microsoft Brand Features on all Products during the Term and Tail Period. For
Products already installed on Users’
systems as of the Effective Date, the branding will remain the same, unless Microsoft requests modification
to such attribution. For all new Products that Company desires to distribute, the Parties will mutually agree on the appearance of the Microsoft
Brand Features on such Products before they are distributed or otherwise made available to the public. Company will not use the Microsoft
Brand Features in any way that could be fraudulent, deceptive or misleading to a User or otherwise violate the Guidelines.
4.6 Distribution Guidelines.
4.6.1 Compliance .
(a) Company agrees that, in connection with its rights to offer Redirect functionality to the Bing Search Service under
this Agreement, it shall not and neither shall any Company Partner: (i) knowingly infringe on any third party’
s proprietary rights; or (ii) violate
any applicable law, statue, ordinance or regulation, including the laws and regulations governing (A) misleading, false or deceptive advertising,
(B) anti-
discrimination, (C) unfair competition, or (D) export control (and, for clarity, [***] will be subject to [***]. Without limiting the
foregoing, Company will use commercially reasonable efforts not to distribute a Product that provides access to the Bing Search Service in
connection with any peer-to-peer, bit-
torrent or similar protocol products or publisher sources if the primary intent of such service is to provide
software or platforms that enable unauthorized file sharing of copyrighted content. Where open-
source software is incorporated within a product,
service or application bundled within or distributed with a Product, Company undertakes to review the license terms applicable to such open
source software and respect all applicable use restrictions therein or similar. “Commercially reasonable efforts”
as used in the foregoing means
that [***] .
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