Incredimail 2010 Annual Report Download - page 9

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PART I
ITEM 1. IDENTITY OF DIRECTORS, SENIOR MANAGEMENT AND ADVISERS
Not applicable.
ITEM 2. OFFER STATISTICS AND EXPECTED TIMETABLE
Not applicable.
ITEM 3. KEY INFORMATION
A. SELECTED FINANCIAL DATA
The following tables present selected financial data and should be read in conjunction with "Item 5 -
Operating and Financial Review
and Prospects" and our financial statements and related notes appearing elsewhere in this annual report. We derived the selected financial data
below for the years ended December 31, 2008, 2009 and 2010 and as of December 31, 2009 and 2010 from our audited financial statements
included elsewhere in this report. We derived the selected financial data below for the years ended December 31, 2006 and 2007 and as of
December 31, 2006, 2007 and 2008 from our audited financial statements not included in this report. Our financial statements are prepared and
presented in U.S. dollars and in accordance with accounting principles generally accepted in the United States, or U.S. GAAP.
Year ended December 31,
Statement of Operations Data:
2006
2007
2008
2009
2010
(dollars, except per share data, in thousands)
Revenues
Advertising and other services
$
3,066
$
9,597
$
12,748
$
20,478
$
24,093
Products
7,785
9,078
9,158
6,717
5,404
$
10,851
$
18,675
$
21,906
$
27,195
$
29,497
Cost of products
858
1,740
1,795
1,579
1,606
Gross profit
9,993
16,935
20,111
25,616
27,891
Operating expenses:
Research and development costs
3,251
6,125
7,589
5,972
6,607
Selling and marketing expenses
1,767
4,682
7,343
4,824
5,244
General and administrative expenses
2,717
3,693
3,806
3,334
4,741
Goodwill impairment and other charges
-
163
1,153
-
-
Total operating expenses
7,735
14,663
19,891
14,130
16,592
Operating income
2,258
2,272
220
11,486
11,299
Financial income (expenses), net
984
(3,641
)
4,494
72
322
Income (loss), before taxes on income
3,242
(1,369
)
4,714
11,558
11,584
Taxes on income
765
1,393
289
3,545
3,306
Net income
$
2,477
$
(2,762
)
$
4,425
$
8,013
$
8,389
Net earnings (loss) per share:
Basic
$
0.27
$
(0.29
)
$
0.47
$
0.86
$
0.87
Diluted
$
0.27
$
(0.29
)
$
0.46
$
0.84
$
0.85
Weighted average number of shares used
in net earnings (loss) per share:
Basic
8,982,201
9,442,658
9,427,424
9,347,915
9,622,181
Diluted
9,146,393
9,442,658
9,516,477
9,562,721
9,831,628
4