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Management’s Discussion and Analysis of Financial Condition and Results of Operations
10 Ford Motor Company | 2008 Annual Report
..&37)
7
- 66'#76&16-6-7
7
$7$ 2 !(7 R7($87!287.7.7.7. 7!2.!-727.-77(!-7 7$7.-7.7
! !3$ 7E!;;87$7$ 25;77/!-7,7$7.--7.7$3% 7 7!27727$7$ 27.7.7
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7$7$ 2;77&!7!7 7 7.87,(87,! 7 7 7(!-7$77.-7 7.!-7 .-7.72.!7
. 7.7$3% 7 7.7$.. 7$.7 !77(!-7$77$7!7$7,7- 7E!-$!72..2 7
(.-$. !7(!-5;77/!-7-7 7.!-7 .-7.72.!7 . 7.7$3% 7 7.7$.. 7$.7 !7.7
.$ 77.7. !7-.87,! 7-.7($7.7! 7!7(7 7 277 7-.;7747,7--7
7 $7(!-7. 7.$ !87,7!7.7.!77-77 7!87!7.873 ,7. $.-7.$ !7(.-$7.7 7
% 7.$ !7(.-$;77'7.! !87($77!!7(!-7,7--7 7$ 277(!-72!!77
!2 7!7 7!7$ !-7 7(!-7!7-7 7 7$- !2. 7$ 2;77&871 77 7!2. 77 7
.!-7 .-7$! 7-7$3% 7 7.7$.. 7$.7 !87 7$! 7-.7! 7$7,7- 87.7 7$! 77
,!7! !77($7!7 ,!787,-.-7(-$27 7$7$ 27.7($727$7.-7.7
--7-!)7,! 7$7$ !;7
7
 77 7(!-7-737$7 7$7.-7.7! !3$ 7.7!.7. 7,-.-7377 7! 7
2.877E:7! :5;77*77! 7!!. !7 7,-.-7!(.3-7-. 7 7.7.-R7$.77.7
(!-877! 7.7.7 7 7-(. 7-.-7 ! 7!7$7$ 2 !(77!7.2 77 7.-R73-!. !77
7$.7!77 7(!-;77&7.-7 7.7 7,-.-7!.7!(.3-7 77! 7,7! 7--7 7
(!-7 7.7 .!-7$ 2;7
7
$7!.!.-7"(!7 R7($7!7. 7!2.!-727!  77!.7!(.3-87 77 .!7
7!!. !7 7 . 7.7!-$7.7.7$ !77!.!7($87.7$7($7!7!7(7 7
277 7!(.3-7$!7 7!  72 ;77-87($727. !7-.87 77 .!77!!. !7
 87!7!77.7 .! 9-!73.!7(7 7 277 7-.;77'27!7. 7 7 71  7($7
171872 77,!7.7!  87!. !87.7. !71;7
7
&.. !73 ,7$7$ 2 !(7.7!.!.-7"(!7 7$7!7 7!.7$773$!;777
1.2-877! 7!(7!  7$-2 7.7 7$ 7 7.2 727 7$ 2 !(7 7!7
 !7,! 7!.-9. 7(!-7!.!7.7-.!7.27 . 7,7;777! 77 7.2 7
.7($87.877 . 7$.7!7 7B>>K87$7$ 2 !(7 72.7 7-. 7.7.2 87(7 7
1 7-!77 7-. 7!.7!(.3-77. !7-.;77 !(7+.$.7@87B>>K87 7$7!7$ 2 !(7
3-!. !7 77! 7.7 737!  7,! 7.-7!$ 7. !87,73.7.!7!  7$-2 7.7
!$.-7(.-$7$ 7 77! 77.7$ 87-$29$273.!7. 7 7 !277! 7$.7-!!3-7 . 7
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