Fifth Third Bank 2004 Annual Report Download - page 12

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Please find page 12 of the 2004 Fifth Third Bank annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

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we are committed
Our affiliate operating
structure differentiates us
from our competitors and
ensures that our customers
receive individualized
service and comprehensive
financial solutions. All
aspects of customer
relationships are managed
...to our BUSINESS MODEL
locally by local affiliate
Presidents responsible for
the bank’s operation and
community development;
and by local officers with
the authority and
incentives to make the
right decisions for the
Bank and our customers.
Competitive pressures are
different in every market
and on every street corner,
so we rely on experienced
local officers empowered
with the authority and
infrastructure to employ
the best practices of our
company to deliver a
personalized level of
service to our customers.
This approach is central to
our strategy of ensuring
decisions are made by the
people most familiar with
our customer’s needs.
Fifth Third’s team has the
experience to advise our
customers, the financial
10
strength to support their
growth and the
willingness, resources and
ability to provide them
with customized financial
solutions. All of our
officers run their own
business, manage to
detailed financial
statements and are
compensated based on
performance. In short, we
strive to create a culture of
business ownership, and
we reward each of our
officers for making the
right decisions. A local
presence with market
knowledge, management
accountability and a team
approach characterize our
affiliate banking model.
We are committed to it.