Electrolux 2009 Annual Report Download - page 17

Download and view the complete annual report

Please find page 17 of the 2009 Electrolux annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 86

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70
  • 71
  • 72
  • 73
  • 74
  • 75
  • 76
  • 77
  • 78
  • 79
  • 80
  • 81
  • 82
  • 83
  • 84
  • 85
  • 86

The perfect kitchen
KELLY CONFIDENTIAL
The launch of Electrolux major appliances is endorsed
by brand ambassador Kelly Ripa in North America and
the close collaboration with this well-known TV-person-
ality is used to bring product launches to life. Kelly’s
cake-off application supports the Electrolux induction
range. At the same time, Electrolux is donating money
to The Ovarian Cancer Research Fund (OCRF).
The users can vote for their
favourite cakes.
In the cakery, users can create
and send their own cakes and
get the chance to win products
from the Electrolux induction
range.
The entire range
of Electrolux
kitchen appli-
ances is dis-
played.
13