E-Z-GO 2001 Annual Report Download - page 8

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Aircraft
Bell Helicopter Cessna Aircraft
Textron is becoming a coordinated network of globally
strong businesses and pow erful brands in attractive
industries. Together w e are taking strategic steps
forw ard to get closer to our custom ers, grow our
businesses, achieve operational excellence and
leverage the pow er of the enterprise.
A Networked Enterprise*
Finance
Includes Bell Helicopter, a leading international supplier of vertical
takeoff and landing aircraft for the com m ercial and m ilitary markets
and Cessna Aircraft, the w orld’s largest m anufacturer of light and
mid-size business jets, utility turboprops and single-engine piston air-
craft. This segm ent also includes Lycoming, a manufacturer of piston
aircraft engines and replacement parts for the general aviation market.
Strategic Steps Forward
Maintain diversification and strong credit quality in portfolio
Maintain focus in industries where superior product and
market know ledge sustain com petitive advantage
Continue successful MadM ax cross-sell program , resulting
in significant volume increase over previous year
Accelerate deploym ent of inform ation technology solutions to
im prove customer-facing processes and operating efficiencies
Work closely w ith other Textron businesses to offer custom ers
a com plete and fully integrated package – from product and
solutions to financing
Instill Textron Six Sigm a disciplines to ensure value to
customers w ith fast, accurate customer service
Textron Financial is a diversified com m ercial finance com pany w ith core
operations in four segm ents: aircraft finance, revolving credit, specialty
finance, and structured capital. Textron Financial’s other services and
products include transaction syndications, equipm ent appraisal and
disposition portfolio servicing and insurance brokerage.
* In January 2002, Textron realigned its organization to further strengthen
its individual operations and leverage the collective strengths of the
enterprise. The realigned segments are reflected on pages 6 and 7.
All historical information found in the financial section of this report
is based on our organizational structure in place during 2001.
Strategic Steps Forward
Continue to strengthen brands and
expand leading m arket positions
through close customer relationships
and new, m arket-driven products
Complete redesign and flight test of the
V-22 to insure the future production of
the aircraft for the Marines, Air Force
Special Operations Forces and other
Department of Defense and international
customers
Maintain leadership in light and m id-
size business jet, utility turboprop and
single-engine piston aircraft m arkets
Extend the Cessna name brand into
adjacent, high-grow th m arkets like
fractional share ownership
Continue to expand best-in-industry
sales and service netw orks and
after-market service capabilities
Provide attractive, m arket-leading
aircraft and helicopter financing
alternatives to customers w orldwide
Turbo-charge Textron Six Sigma and
supply chain activities to delight our
customers and achieve significant
operational im provem ents