Citrix 2007 Annual Report Download - page 13

Download and view the complete annual report

Please find page 13 of the 2007 Citrix annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 132

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70
  • 71
  • 72
  • 73
  • 74
  • 75
  • 76
  • 77
  • 78
  • 79
  • 80
  • 81
  • 82
  • 83
  • 84
  • 85
  • 86
  • 87
  • 88
  • 89
  • 90
  • 91
  • 92
  • 93
  • 94
  • 95
  • 96
  • 97
  • 98
  • 99
  • 100
  • 101
  • 102
  • 103
  • 104
  • 105
  • 106
  • 107
  • 108
  • 109
  • 110
  • 111
  • 112
  • 113
  • 114
  • 115
  • 116
  • 117
  • 118
  • 119
  • 120
  • 121
  • 122
  • 123
  • 124
  • 125
  • 126
  • 127
  • 128
  • 129
  • 130
  • 131
  • 132

our consulting services organization to provide guidance and support to partners and customers to
maximize the effectiveness of their access infrastructure implementations.
•Technical Support Services accommodate the unique ongoing support needs of customers, our
technical support services are specifically designed to address the variety of challenges facing access
infrastructure environments. We offer five support-level options, global coverage and personalized
relationship management.
•Product Training & Certification is a series of courses are designed to allow customers and channel
members to learn new skills and effective strategies to help plan, implement and administer our
products. Students may attend courses at one of approximately 240 Citrix Authorized Learning
Centers™, or CALCs, worldwide.
Except for the Web-based desktop access, support and collaboration services offered by our Online Services
division, our other service activities are related to post-sale technical support, pre- and post-sale consulting and
product training services. Post-sale technical support is offered through Citrix-operated support centers located in
the United States, Ireland, Tokyo, Hong Kong and Australia. In most cases, we provide technical advice to
channel distributors and entities with which we have a technology relationship, who act as the first line of
technical assistance for end-users. In some cases, end-users can also choose from a Citrix-delivered fee-based
support program ranging from one-time incident charges to an enterprise-level support agreement covering
multiple sites and servers. In addition, we also provide free technical advice through online support systems,
including our Web-based “Knowledge Center.” For pre- and post-sale consulting, Citrix Consulting, a consulting
services organization, provides both exploratory and fee-based consulting services. These services include on-site
systems design and implementation services targeted primarily at enterprise-level clients with complex IT
environments. Citrix Consulting is also responsible for the development of best practice knowledge that is
disseminated to businesses with which we have a business relationship and end-users through training and
written documentation. Leveraging these best practices enables our integration resellers to provide more complex
systems, reach new buyers within existing customer organizations and provide more sophisticated system
proposals to prospective customers. Citrix product training is available to businesses, end-users and partners
online and through our CALCs. CALCs are staffed with instructors that have been certified by us and teach their
students using Citrix-developed courseware. Online eLearning is accessible through our Website.
Technology
Our products are based on a full range of industry-standard technologies. In addition, certain of our products
are also based on our proprietary technologies including our Independent Computing Architecture, or ICA,
protocol.
The ICA® protocol is a core technology in application virtualization that allows an application’s graphical
end-user interface to be displayed on most any client device while the application logic is executed on a central
server. Centralizing application processing on the server enables centralized management of applications,
end-users, servers, licenses and other system components for greater efficiency and lower cost.
Our ICA®technology also minimizes the amount of data traveling across an end-user’s network by limiting
the data transported to and from the client device to encrypted screen refreshes, keystrokes and mouse clicks.
This enhances access security, improves application performance, lowers bandwidth consumption, and lowers the
TCO for deploying and accessing the latest, most powerful applications and information.
Our products are also based on the Extensible Markup Language, or XML. Leveraging our XML technology
assures open systems interaction for customers regardless of data source or platform. By supporting XML, which
is an important standard for Web services-based applications, we help customers get from the client/server world
of today to the Web services environments of tomorrow.
7