Caterpillar 2010 Annual Report Download - page 25

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25
PERFORMANCE
PERFORM LIKE A LEADER
Strengthening economies, rebounding demand and continuing
operational discipline translated into a good year for Caterpillar
in 2010. Consolidated sales and revenues increased 31 percent
to $42.588 billion. The improvement reflected economic growth
in the developing world and improvement from low levels of
machine demand in 2009 in developed countries. Accordingly,
machinery sales increased 53 percent from 2009. Improved
volume required Caterpillar factories to increase machine
shipments in 2010 by the largest amount, in both dollars and
percent, in more than 30 years.
Our U.S. exports totaled $13.4 billion in 2010 compared with
$10.4 billion in 2009. Caterpillar’s workforce increased by
approximately 7,500 U.S. jobs during the year to meet growing
customer demand.
Consolidated operating profit was $3.963 billion in 2010
compared with $577 million in 2009. Higher sales volume,
improved price realization and lower manufacturing costs
contributed to the increase in operating profit, which was
partially offset by higher selling, general and administrative,
and research and development expenses, as well as
unfavorable impacts from currency.
EXPORTS FROM THE U.S. BY REGION
2010
Canada EAME Latin America Asia Pacific
(dollars in millions)
$1,691
$4,512
$3,717
$3,500
CONSOLIDATED SALES & REVENUES
$10,000
$20,000
$30,000
$40,000
$50,000
$60,000
2008 2009 2010
$32,396
$42,588
$51,324
(dollars in millions)
SALES & REVENUES
2008 2009 2010
$32,396
$42,588
$27,767
$12,100
$2,721
$51,324
$31,804
$16,240 $18,148
$11,392
$2,856
$3,280
Total Sales & Revenues Machinery Engines
(dollars in millions)
Financial Products
2010 YEAR IN REVIEW