Casio 2004 Annual Report Download - page 18

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The Casio Group is undertaking various activities to fulll its cor-
porate social responsibilities. On April 1, 2004, Casio established
its CSR Operation Section to strengthen and promote CSR activi-
ties. Using the Charter of Creativity for Casio as a guideline, we
are actively promoting strict adherence to compliance regula-
tions and corporate ethical standards, while ensuring that social
contributions are being made.
The Charter of Creativity for Casio
Our management philosophy values “creativity and contribution” of
every Casio employee. To emphasize this as a priority, we drafted the
Charter of Creativity for Casio in June 2003. Then, in December 2003,
we prepared the Casio Code of Conduct, which serves as an essential
guide for the daily work of all Casio employees. These two texts have
been made publicly available on Casio’s website.
First Chapter We will value creativity, and ensure that our
products meet universal needs.
Second Chapter We will strive to be of service to society, pro-
viding customers with delight, happiness and
pleasure.
Third Chapter We will back up our words and actions with
trustworthiness and integrity, and work as
professionals.
In addition, the Company declared in its Casio Code of Conduct
that all employees of the Casio Group shall always behave in an ap-
propriate manner, which includes respecting human rights, separating
personal affairs from business, promoting environmental conservation
and contributing to the local communities in which we operate.
Principal Measures Taken
We are assisting the advancement of science. Recalling the cash-strapped
days of developing the calculator, the late Tadao Kashio, one of Casio’s
founders, established the Casio Science Promotion Foundation. The
foundation actively supports scientic research into next-generation
technologies. Once a year, the Company selects the new projects that
will be the recipients of assistance.
Contributing to the Local Community
We offer factory tours to school children under a project entitled, “Fac-
tory Tours for 10,000 Visitors Project.” The rst tour was conducted for
elementary school students at the Kofu plant of Kofu Casio Co., Ltd. on
February 20, 2004. The students were given the opportunity to try their
hand at calculator assembly. With the goal of receiving 10,000 visitors,
we have scheduled 27 tours between April and December 2004. Other
social contributions include donations for the installation of a multipur-
pose air dome in the public square outside JR Ozaku Station, the closest
station to the Hamura Research and Development Center, our R&D base
located in Hamura, Tokyo.
Environmental Conservation Activities
We have drafted a document entitled Fundamental Environmental Poli-
cies, based on our “Casio Environmental Charter.” We have prepared a
voluntary plan for the environment that addresses specic themes and
measures to be implemented at each stage. The quantitative targets
and deadlines for the plan are stipulated in Casio Group’s environmental
action plan the clean & green 21 initiative. These targets are revised as
necessary.
With regard to product development, we conduct assessments to
ensure that each product adheres to environmental standards and is Eco
Mark-certied. The products that fulll all the necessary requirements
receive the Casio Green Products authorization. Moreover, we are work-
ing to reduce electricity consumption, eliminate harmful substances,
and make products easier to disassemble. Groupwide environmental
conservation efforts include the collection and recycling of information
devices and consumables, the reduction of product packaging materials,
the selection of materials and ingredients that lighten the environmen-
tal load, and the implementation of measures to raise efciency in the
product manufacturing and shipment processes. And we are making ef-
forts to save as much resources and energy as we can in our day-to-day
administrative operations.
The 21st Research Promotion
Awards Ceremony, held by
the Casio Science Promotion
Foundation.
Schoolchildren try their hand
at calculator assembly.
Corporate Social Responsibility (CSR) Activities
17
CASIO COMPUTER CO., LTD.
16