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ASSURANT, INC. – 2015 Form 10-KF-38
12 VOBA and Other Intangible Assets
12� VOBA and Other Intangible Assets
Information about VOBA is as follows:
For the Years Ended December 31,
2015 2014 2013
Beginning balance $ 45,462 $53,549 $62,109
Additions 4,134 — —
Amortization, net of interest accrued (8,314)(7,978)(8,442)
Foreign currency translation and other (128) (109) (118)
ENDING BALANCE $ 41,154 $ 45,462 $ 53,549
As of December 31, 2015, the entire outstanding balance of VOBA is from the Assurant Solutions segment with the majority
related to the preneed life insurance business� VOBA in the preneed life insurance business assumes an interest rate ranging
from 5�4% to 7�5%�
At December 31, 2015 the estimated amortization of VOBA for the next ve years and thereafter is as follows:
Year Amount
2016 $ 9,066
2017 7,820
2018 7,021
2019 6,645
2020 6,289
Thereafter 4,313
TOTAL $ 41,154
Information about other intangible assets is as follows:
As of December 31,
2015 2014
Carrying Value
Accumulated
Amortization
Net Other
Intangible
Assets Carrying Value
Accumulated
Amortization
Net Other
Intangible
Assets
Contract based intangibles $ 47,134 $(30,820) $ 16,314 $63,538 $(36,221) $ 27,317
Customer related
intangibles 438,737 (212,542)226,195 520,894 (212,326)308,568
Marketing related
intangibles 41,386 (20,977)20,409 41,861 (15,686)26,175
Technology based
intangibles 25,235 (10,990)14,245 25,235 (5,335)19,900
TOTAL $ 552,492 $ (275,329) $ 277,163 $ 651,528 $ (269,568) $ 381,960
Other intangible assets amortization for 2015, 2014 and 2013 amounted to $71,664, $63,924 and $44,671, respectively.
Other intangible assets that have nite lives, including customer relationships, customer contracts and other intangible
assets, are amortized over their useful lives. The estimated amortization of other intangible assets are as follows:
Year Amount
2016 $ 67,079
2017 59,782
2018 47,081
2019 30,837
2020 26,276
Thereafter 46,108
TOTAL OTHER INTANGIBLE ASSETS WITH FINITE LIVES $ 277,163