Activision 2013 Annual Report Download - page 98

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79
ACTIVISION BLIZZARD, INC. AND SUBSIDIARIES
FINANCIAL INFORMATION
For the Year Ended December 31, 2013 and 2012
(Amounts in millions)
Year Ended
December 31, 2013 December 31, 2012 $ Increase % Increase
Amount % of Total3 Amount % of Total3 (Decrease) (Decrease)
GAAP Net Revenues by Geographic Region
N
orth America $2,414 53 % $2,436 50 % $(22) (1)%
Europe 1,826 40 1,968 41 (142) (7)
Asia Pacific 343 7 452 9 (109) (24)
Total consolidated GAAP net revenues 4,583 100 4,856 100 (273) (6)
Change in Deferred Revenues1
N
orth America (108) 78
Europe (107) 28
Asia Pacific (26) 25
Total changes in net revenues (241) 131
Non-GAAP Net Revenues by Geographic Region
N
orth America 2,306 53 2,514 50 (208) (8)
Europe 1,719 40 1,996 40 (277) (14)
Asia Pacific 317 7 477 10 (160) (34)
Total non-GAAP net revenues2 $4,342 100 % $4,987 100 % $(645) (13)%
1 We provide net revenues including (in accordance with GAAP) and excluding (non-GAAP) the impact of changes in deferred revenues.
2 Total non-GAAP net revenues presented also represents our total operating segment net revenues.
3 The percentages of total are presented as calculated. Therefore the sum of these percentages, as presented, may differ due to the impact of rounding.
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