eTrade 2011 Annual Report Download - page 200

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Handling Proprietary and Confidential Information
H
andlingProprietary and Confidential information in the appropriate manner safeguards E*TRADE’s assets and ensures
compliance with regulations.
“Proprietary information” is E*TRADE information not known to the public that may have intrinsic value or that may provide
E*TRADE with a competitive advantage. Proprietary information also includes the information derived from public sources but
which becomes proprietary through E*TRADE’s aggregation or interpretation of that information. Proprietary information may be
present in various media and forms and includes information such as customer (for example, customer lists) and employee
information.
“Confidential information” is information that is not generally known to the public about E*TRADE, its customers, its counterparties
or other parties with which E*TRADE has a relationship. Use of Confidential information must adhere to applicable legal
requirements and E*TRADE policies and procedures. Like Proprietary information, Confidential information may be present in
various media and forms. The same information can be both confidential and proprietary.
Employees must use Proprietary or Confidential information solely to perform your duties for E*TRADE and not for their own
personal benefit. Confidential information learned from one customer cannot be used for any other purpose or for any other customer.
Safeguarding Materials Containing Proprietary or Confidential Information
Do not display, review or discuss Proprietary or Confidential information in public places. Proprietary or Confidential information in
physical form, including on electronic media such as a diskette, should not be left unattended unless it is secured behind a locked door
or in locked office furniture.
Information stored in computers, including smart phones, personal digital assistants, laptops and workstations must be protected by
passwords, encryption or other mechanisms that ensure only authorized individuals can access the information. Documents containing
Confidential or Proprietary information should never be left in a public place and, whenever possible, should be marked “E*TRADE
Confidential” and/or “E*TRADE Proprietary.
Do not remove Proprietary or Confidential information from E*TRADE premises unless absolutely necessary to perform employee
j
ob functions for E*TRADE. E*TRADE reserves the right to deny you permission to remove any Proprietary and Confidential
information from E*TRADE premises. If an
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