Telstra 2000 Annual Report Download - page 22

20
broad
Speed…it’s just faster.
E-mails arrive in real time,
games really kick and
you can still use the phone!§
20
‘Broadband’is one of the
hottest buzzwords associated
with the internet.
But what does it really mean?
Put simply, broadband is a
term to describe superfast,
‘always on’ internet access
to the majority of Australians.
But this simple description
belies what broadband really
is…broadband is the key to
unlocking the potential that
the internet and the world of
communications has to offer.
All of the things we’ve dreamt
about become reality.
Just imagine downloading
CD quality music, playing
games in real time and
downloading and transferring
large files or multi-media
in the blink of an eye. Or
imagine soon being able
to have interactive video
or even video-on-demand
without even needing to
leave your home!
For many young rural
Australians, distance
learning will be like being in
the classroom, with the ability
to see and be seen by their
teachers and classmates.
For businesses, the
permanent connection and
high speed of broadband
internet provides greater
efficiency and cost
effectiveness. Efficient
telecommuting will become
a reality, with employees
being able to access the
company’s network from
home, without sacrificing
security or speed.
Collaborative computing
will provide the ability for
a work team to create a
project in unison, whatever
their location. Telstra’s
broadband technology will
make all this a reality…and
this reality starts right now!
Telstra is already a world-
class leader in broadband
with its cable and satellite
internet services.Now Telstra
makes it easier for even
more Australians across the
country to enjoy the benefits
of broadband,with its latest
technology,ADSL (Asymmetric
Digital Subscriber Line).
This leading-edge ADSL
technology is not just fast,
it’s superfast, giving access
to the internet up to 50 times
faster than regular dial-up
internet services through
normal phone lines, whilst
still being able to use a
phone or fax.
Telstra is delivering the
benefits of ADSL technology
with its award-winning
internet service Telstra
BigPond™. Both residential
and business customers
can now get Telstra Big Pond®
ADSL for a superfast,‘always
on’internet connection. For
more information or to apply
for any of Telstra BigPond’s
broadband internet services,
including cable, satellite
and ADSL, simply visit
http://www.bigpond.com
or call 131 282.
ADSL technology also
underpins Telstra Hyper-
Connect™,a new remote
connectivity option for
corporations who wish
to provide teleworking
capability to staff and
branch offices access to the
corporate network. For more
information or to apply for
Telstra HyperConnect™, visit
http://www.telstra.com.au/adsl
or call 1800 150 506.
➞
Broadband internet with ADSL
technology is provided over your
standard telephone line. Currently,
a standard phone line can receive
up to 56 kilobits of information per
second, but with ADSL you can
subscribe to a service with data
download speed of up to 1.5 megabits
per second. ADSL means all 857 pages
of the classic novel Moby Dick could
be downloaded in just a few seconds
– at current phone line speeds you’d
only get 3 pages in the same time!ºº
Telstra’s rollout of ADSL started in
late August 2000. Interest in ADSL
is running hot with more than
2.3 million hits or requests for
information captured at telstra.com™
on http://www.telstra.com.au/adsl
in a twelve week period from May
to July. We aim to make broadband
available to all Australians, as shown
in the map above.
More and more customers
will progressively have access to
high speed service via ADSL from
21 August 2000. Commencing with
all capital cities, Toowoomba,
Launceston and Bunbury, Telstra
has embarked on an ambitious
2 year program to deploy ADSL
capability to about 1300 exchanges
across Australia bringing high
speed services to about 90 per cent
of homes and businesses.Telstra’s
exchange rollout progress can
be tracked by visiting
http://www.telstra.com.au/adsl
or by calling 1800 151 454.
§Refers to ADSL connection with
Telstra Big Pond®.ººThese times are
for indicative purposes only. Depending
on internet network routing and ISP
transmission overheads, which are
dynamic variables and cannot be
predicted; the actual length of time
may be slightly longer.
ADSL indicative urban and major
rural centres, including HFC areas
HFC existing cable modem service
2 million homes
Satellite elsewhere