TJ Maxx 2004 Annual Report Download - page 13

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11
Simply Brilliant!
shoppers and media alike in the U.K., attracting new cus-
tomers to T.K. Maxx.This well-known location represents one
more strategy in our store opening program at T.K. Maxx.This
division has done an extremely good job of capitalizing upon
a variety of locations, from out-of-town centers to high
streets. Further,T.K. Maxx has taken great advantage of our
flexible store format and operates stores on one floor, two
floors and even three floors, as well as in several different sizes.
As we begin a new year, we view the development of city cen-
ters on high streets in the U.K. as a promising opportunity.
Expanded footwear and accessories departments, which
now number about 25, have performed exceptionally well at
T.K. Maxx. Category expansions further illustrate how we take
successful ideas from one business to another, an important way
in which we continue to grow our Company. Having brought
the footwear initiative from the U.K. over to the U.S. and
Canada, we are now bringing the concept of expanding home
fashions to the U.K. from North America.
T.K. Maxx holds a unique place in retailing through-
out the U.K. and Ireland.This division has succeeded in tai-
loring our off-price concept to suit the British and Irish
markets, and we believe will continue to play to its strengths
and expand successfully.