Polaris 2010 Annual Report Download - page 37

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PART II
Item 5. Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of
Equity Securities
The information under the caption “Other Investor Information” appearing on the inside back cover of the
Company’s 2010 Annual Report is incorporated herein by reference. On February 16, 2011, the last reported sale
price for shares of our common stock on the New York Stock Exchange was $77.97 per share.
STOCK PERFORMANCE GRAPH
The graph below compares the five-year cumulative total return to shareholders (stock price appreciation plus
reinvested dividends) for the Company’s common stock with the comparable cumulative return of three indexes:
Russell 2000 Index and Morningstar’s Recreational Vehicles Industry Group Index and Hemscott’s Recreational
Vehicles Industry Group Index. The graph assumes the investment of $100 at the close on December 31, 2005 in
common stock of the Company and in each of the indexes, and the reinvestment of all dividends. Points on the graph
represent the performance as of the last business day of each of the years indicated.
Comparison of 5-Year Cumulative Total Return Among
Polaris Industries Inc., Russell 2000 Index and Recreational Vehicles Indices
201020092008200720062005
D
o
l
l
a
r
s
Russell 2000 Index
Recreational Vehicles Industry Group Index – Morningstar Group*
Polaris Industries Inc.
0
50
100
150
200
Recreational Vehicles Industry Group Index – Hemscott Group*
2005 2006 2007 2008 2009 2010
Polaris Industries Inc. ................ $100.00 $ 95.90 $100.52 $62.59 $100.09 $183.99
Russell 2000 Index................... 100.00 118.37 116.51 77.15 98.11 124.46
Recreational Vehicles Industry Group
Index — Morningstar Group* ......... 100.00 125.63 91.43 37.05 60.91 85.04
Recreational Vehicles Industry Group
Index — Hemscott Group* ........... 100.00 125.12 90.28 35.21 62.29 93.62
* The Hemscott Recreational Vehicles Industry Group Index is being retired in favor of the Morningstar
Recreational Vehicles index, a result of Morningstar’s acquisition of Hemscott. There are minor differences
in the Companies included in each index. For 2010 we will show both indices for consistency. Going forward, we
will include only the Morningstar Recreational Vehicles Industry Group Index.
Assumes $100 Invested at the close on December 31, 2005
Assumes Dividend Reinvestment
Fiscal Year Ended December 31, 2010
Source: Morningstar, Inc.
22