NEC 2007 Annual Report Download - page 26

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VALUESTAR N balances a space-saving design surpassing laptops with
the user friendliness of desktop PCs
country’s PC market (Source: Japan PC Quar-
terly Model Analysis, Q4 2006, IDC Japan). This
success was attributable to the roll out of dis-
tinctive PC products with audio-visual functions
such as terrestrial digital TV broadcasting recep-
tion, recording and content distribution; as well
as an ultra-light “mobile” laptop weighing less
than 1kg. Notably, Windows Vista™ Home Pre-
mium, a version featuring sophisticated func-
tions, was installed in nearly all products in NEC’s
lineup for consumers launched in January 2007.
The goal was to differentiate NEC products by
linking this new operating system to NEC’s pro-
prietary functions. On the production front, NEC
has been pressing ahead with measures to raise
production efficiency, including deployment of
UHF-band RFID tags in its production manage-
ment system. One major achievement of these
measures was the reduction of plant inventories
by two-thirds over the past two years.
Expanding BIGLOBE through Partnerships
In the BIGLOBE Internet service area, NEC
believes that advances in broadband and NGN
will increase the potential of networks and
thereby open up significant business opportuni-
ties for consumers and enterprises. To accelerate
the pace of this trend, in July 2006 NEC spun-
off BIGLOBE operations into a new company
called NEC BIGLOBE, Ltd. with investments from
five partner companies, namely Sumitomo
Corporation, Daiwa Securities Co., Ltd.,
Sumitomo Mitsui Banking Corporation, DENTSU
INC. and HAKUHODO Inc. BIGLOBE’s compet-
itive edge lies in its ability to provide highly reli-
able broadband service platforms based on
NEC’s SI capabilities. NEC already has a track
record in offering highly scalable and reliable
service platforms capable of processing large
data volumes and traffic loads. Examples include
Nippon Television Network Corporation’s “NTV
24