Mercedes 2004 Annual Report Download - page 19
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Our communication activities for institutional investors and
analysts included roadshows in the major financial centers of
Europe, North America and Asia, as well as more than 100
discussions held in Stuttgart, New York and Auburn Hills.
We carried out presentations of the company at important inter-
national analyst and investor conferences. In addition, we
organized special events, so-called division days, which allowed
a closer insight into the Mercedes Car Group, the Chrysler
Group and the Commercial Vehicles Division. We also provided
information to the investment community on our quarterly
results and various important events by means of conference
calls, which were simultaneously transmitted on the Internet.
Direct electronic shareholder communication. With the
new Personal Internet Service, DaimlerChrysler shareholders now
have the option of receiving their invitations to our Annual
Meeting by e-mail. As a part of our comprehensive approach,
the Personal Internet Service now supports shareholders
from the invitation, to the authorization and instruction of voting
proxies, if shareholders are unable to attend the Annual Meeting
in person. In this way, we make it easier for shareholders to
exercise their rights, cut costs and protect the environment
by reducing the use of paper.
The Personal Internet Service is available to shareholders with
additional functions throughout the year, and has thus become a
new platform for targeted electronic communication by Investor
Relations. New functions include the possibility to view and
process personal data online in the share register. In addition
shareholders can gain information on the company in electronic
form.
The new service had a very successful start with some 50,000
users in the year 2004. Access to the Personal Internet Service
and further information on it can be found
at https://register.daimlerchrysler.com.
15
Germany 51.5%
Europe excluding Germany 23.7%
USA 17.1%
Rest of the world 7.7%
By region
Deutsche Bank 10.4%
Kuwait Investment Authority 7.2%
Institutional investors 56.8%
Retail investors 25.6%
By type of shareholder
Shareholder Structure as of Dec. 31, 2004