Lifetime Fitness 2009 Annual Report Download - page 14

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9
We offer many different programs featuring our certified professional personal trainers including:
x One-On-One sessions – an individual member meets directly with a personal trainer designed to help
members achieve their healthy way of life goals, including losing weight, gaining weight/muscle mass, or
specific event training.
x Small Group sessions – designed for a group of 2 to 4 members who meet directly with a single personal
trainer designed to help members achieve their goals with others.
x T.E.A.M. Training Education Accountability Motivation® programs – We have developed a number of
large group (typically 8 to12 members) programs under our proprietary T.E.A.M. platform. Our T.E.A.M.
Weight Loss program focuses on exercise, education and nutrition and provides the resources as well as
support needed for long-term weight loss success. The T.E.A.M. Fitness program combines cardio exercise
with strength training. Our endurance program focuses on training in the right heart rate zones, for the right
duration of time and at the right frequency to burn fat more efficiently while improving overall health and
wellness. Our T.E.A.M. Boot Camp challenges our members to test their limits in strength, agility and
stamina.
x Assessments – We offer various assessments for a detailed view of total health. Whether the member is an
athlete or simply seeking better health, our assessments help achieve health goals more efficiently and
confidently by providing precise scientific data on the member’s current health and fitness.
Fitness Programs and Classes. Our centers offer fitness programs, including group fitness classes and health and
wellness training seminars on subjects ranging from metabolism to personal nutrition. Each current model center has
at least two group fitness studios and makes use of the indoor and outdoor pool areas for classes. These centers also
offer yoga and Pilates as well as a studio dedicated to studio cycling. On average, we offer 85 group fitness classes
per week at each current model center, including, for example, studio cycling, step workout, dance classes, circuit
training and fitness yoga classes. These classes generally are free of charge to our members. The volume and variety
of activities at each center allow each member to enjoy the center, whether participating in personalized activities or
with other family members in group activities.
Other Center Services. Our large format centers feature a LifeCafe, which offers fresh and healthy pre-prepared and
made-to-order sandwiches, snacks and shakes to our members. Our LifeCafe offers members the choice of dining
indoors, ordering their meals and snacks to go or, in each of our current model centers and certain of our other large
format centers, dining outdoors at the poolside bistro. Our LifeCafes also carry our own line of nutritional products,
third-party nutritional products, sports accessories and personal care products.
Our current model centers and almost all of our other large format centers also feature a LifeSpa, which is a full-
service spa located inside the centers. Our LifeSpas offer hair, body, skin care and massage therapy services,
customized to each client’s individual needs. The LifeSpas are located in separate, self-contained areas that provide
a relaxing and rejuvenating environment.
Almost all of our centers offer on-site child centers for children ages three months to 11 years as part of a low
monthly fee per child. Child center services are available for up to two hours per child per day while members use
our centers. The children’s area features a computer center, separate infant playroom, and numerous children's
activities. We hire experienced personnel that are dedicated to working in the child centers to ensure that children
have an enjoyable and safe experience.
All of our large format centers offer a variety of programs for children, including swimming lessons, activity
programs, martial arts classes, sports programs and craft programs. We also offer several children’s camps during
the summer and holidays. For adults, we offer racquetball, squash and tennis (where available) in addition to various
sports leagues.