Kia 2001 Annual Report Download - page 3

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NEW
DREAM Part 1
After three consecutive years in the black, Kia's goal of joining the ranks of the world's top five automakers is
looking increasingly attainable. Solid financials, a range of quality products and a proven track record of providing
world class quality at value prices has made Kia Motors the fastest growing brand in key strategic markets includ-
ing the United States.
Setting the Goals
recorded the best year in the company's history. In
its third consecutive year of profitable operations,
Kia recorded 12.4 trillion won in sales and 552 bil-
lion won in net income. Domestic sales reached
410,000 units, representing 1% year-on-year
growth. Exports increased by 12% year-on-year to
610,000 units.
In 2001 Kia Motors
These strong figures are helping to raise Kia's profile and competitiveness
in the global marketplace. At the same time, a growing reputation for
safety and outstanding value is making Kia the brand of choice for an
increasing number of discerning motorists around the world.