Famous Footwear 2012 Annual Report Download - page 6

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4 2012 BROWN SHOE COMPANY ANNUAL REPORT
2012 Net Sales
dollars in millions
WHOLESALE
$845
RETAIL
$1,753
67%
33%
Famous Footwear Average Store
Revenue Per Square Foot
dollars
$199
$186
$187
$167
$168
$62
($173)
$32
$73
$36
Operating Earnings (Loss)
dollars in millions
Wholesale Consumer Platform Mix
Net Sales
dollars in millions
Contemporary Fashion
Healthy Living
Other $
845
$871
$754
$632
$704
2008 2009 2010 2011 2012
Net Sales
dollars in millions
$2,598
$2,276 $2,242
$2,504
$2,583
2008 2009 2010 2011 2012
2008 2009 2010 2011 2012
2008 2009 2010 2011 2012
Dividends and Adjusted Diluted Earnings*
dollars per share
* Non-GAAP financial measure
2008 2009 2010 2011 2012
$
1
.13
$
0
.
28
Dividends
Adjusted EPS, diluted
$0.47
$0.28
$0.40
$0.28
$0.97
$0.28
$0.70
$0.28
TREND
RIGHT
EVERYDAY
FINANCIAL
TRENDS AND HIGHLIGHTS